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Floral rugs bring the colours of the garden onto the floor or wall, without needing a garden at all. At Dims Studio you'll find hand-woven wool rugs from Doing Goods and Bongusta, where the floral motif is woven directly into the yarn, from a stylised flower vase to a whole tiger head encircled by flowers. Here's an overview of motifs, sizes and how to use the rugs as a floor rug or wall hanging.

What is a floral rug?

A floral rug is a hand-woven rug where flowers or botanical motifs form a central part of the design, often combined with animal motifs or other figures. In our range, the rugs are woven in 100% wool and built for dual use: they can be laid on the floor as a soft, colourful element, or hung on the wall as textile art. Several of the rugs have a distinctly sculptural character, where the motif, for example a tiger or a bear, physically stands out from the base, adding a tactile layer beyond the pattern itself.

Types of floral rugs: animals with flowers and pure floral motifs

In the range, flowers and animal motifs often go hand in hand, but there's still a difference in the rugs' main motif.

Animals with floral details

Several of the rugs from Doing Goods combine an animal motif with flowers, such as a white tiger crowned with blooms or a bear with woven-in floral details. The animal is the main motif, while the flowers add colour and a softer expression to the otherwise graphic figure, without the animal's silhouette disappearing into the pattern.

Flower vase rug

Bongusta's rugs work with a different kind of motif: a stylised flower vase or a flower that physically stands out from the rug's surface. The Flower vase rug and the Daisy flower vase rug are both hand-woven in wool, where the flower or vase itself is tufted so it rises from the surface rather than simply being woven flat. This gives a calmer, more graphic expression than the figurative animal motifs.

Tiger head with flowers

The most sculptural variant in the range is the tiger head rug from Doing Goods, where a white tiger head is encircled by colourful flowers in a hand-tufted design inspired by Frida Kahlo. Here the flowers are an integral part of the figure itself rather than a background detail, and the shape gives the rug a distinct silhouette that works even from a distance.

TypeMain motifExamples in the range
Animals with floral detailsBear or tiger with flowersFloral bear rug, floral white tiger rug from Doing Goods
Flower vase rugStylised flower vase or flowerFlower vase rug, Daisy flower vase rug from Bongusta
Tiger head with flowersTiger head encircled by flowersFloral white tiger head rug, small floral white tiger rug from Doing Goods

Material: 100% wool

All the rugs in the range are made from 100% wool, giving them both warmth and a solid, tactile surface. Doing Goods' rugs are hand-woven in New Zealand wool, while several of Doing Goods' tiger head and tiger motif rugs are hand-woven from 100% dyed wool yarn. Bongusta's rugs are likewise hand-woven and partly hand-tufted in wool, where the flower vase or flower is tufted so it physically stands out from the rug's surface. Wool is known for insulating well and for being naturally stain-resistant, making the rugs suitable both as a floor rug, where they need to withstand foot traffic, and as a wall hanging, where they're primarily decorative.

How to care for a wool floral rug

  • Shake the rug outdoors regularly to remove loose dust and fluff.
  • Dab stains gently with a damp cloth rather than rubbing, so the wool fibres don't felt.
  • Avoid machine washing and tumble drying. Use professional cleaning if the rug needs a more thorough clean.
  • If the rug is hung on the wall, it should be rotated or aired occasionally, just like a floor rug, to keep the colours and shape intact.

Sizes of floral rugs

Sizes vary considerably in the range, from small wall hangings to large floor rugs.

SizeExamples in the rangeSuits
Approx. 92 x 62 cmFloral white tiger rug, small, from Doing GoodsWall hanging, smaller floor space in front of bed or chair
Approx. 100 x 66 cmFloral bear rug, smallest variant, from Doing GoodsNursery, wall hanging behind changing table
Approx. 143 x 97 cmFloral bear rug, medium size, from Doing GoodsFloor rug in front of sofa or bed
Approx. 155 x 93 cmFloral white tiger rug, large, from Doing GoodsFloor rug in the living room or bedroom
Approx. 241 x 164 cmFloral bear rug, large variant, from Doing GoodsLarge floor rug for the living room

The Flower vase rug and the Daisy flower vase rug from Bongusta, along with the small tiger head wall hanging from Doing Goods, are sold in a single, smaller format, suited to wall hanging. Exact measurements for each rug are always listed on the product page.

Floral rugs at home: floor or wall

Because the rugs can be used both ways, you can choose whether the motif should lie underfoot or stand out on the wall.

As a floor rug

A floral rug on the floor gives a soft, colourful base that breaks up plain wooden or tiled floors. The medium and large variants of the bear and tiger rugs from Doing Goods work well here, both in front of the bed in the nursery and in front of the sofa in the living room, where the soft wool base also dampens footsteps and sound in the room.

As a wall hanging

Hung on the wall, the rugs function as textile art and an alternative to posters or paintings. Bongusta's flower vase rugs are designed for exactly this purpose, while the tiger head variants from Doing Goods, with their distinctly sculptural motif, become a striking eye-catcher above a bench, chest of drawers or headboard. The advantage of using the rug on the wall is that it stays free from wear from foot traffic, which can significantly extend the tactile expression of the tufted surface compared with a rug lying on the floor.

In the nursery

The smaller formats, such as the Floral bear rug in the small size or the small tiger head wall hanging, work well in the nursery, either on the floor in front of the bed together with cushions and soft toys, or hung as a soft alternative to a poster above the changing table or bed.

In the hallway and bedroom

In the hallway, a wall hanging with a tiger motif can make a striking first impression, while a flower vase rug above the bed in the bedroom adds colour without becoming too dominant, especially in the smaller formats.

In front of the reading nook or armchair

A smaller rug placed in front of a reading chair or in a reading nook can help dampen sound in the room, while also giving you a soft place to rest your feet. The Daisy flower vase rug from Bongusta is an example of a format that suits this smaller, defined placement well, where the rug doesn't need to cover the whole floor but simply marks out a corner of the room.

Hand-woven and hand-tufted techniques

Although all the rugs in the range are made of wool, the weaving differs in technique, giving different expressions. In classic hand-weaving, the thread is worked through in a fixed pattern, so the motif sits flat within the rug's own structure. In hand-tufting, by contrast, the wool yarn is shot into a backing fabric with a needle, making it possible to build the motif upward so it physically stands out from the base. Several of the rugs in the range, such as the Daisy flower vase rug and the tiger head rugs from Doing Goods, combine both techniques: a flat, woven background with a tufted motif on top, creating a tactile contrast between the smooth background and the raised motif.

Why wool is a natural choice for rugs

Wool has long been the preferred material for floor and wall rugs, because the fibre is naturally elastic, making the rug resistant to wear and able to spring back into shape after being walked on. Wool also absorbs moisture without feeling wet, which makes the material very comfortable to walk on barefoot, and the fibre's natural structure makes it far more stain-resistant than many synthetic alternatives. These properties are part of the reason why both Doing Goods and Bongusta have chosen wool as the core material in their floral rugs, whether the rug is mainly going to lie on the floor or hang on the wall.

The role of the floral motif in interiors

Flowers have for centuries been a recurring motif in textile art and woven rugs, from classic oriental rugs to Nordic folk art. In the rugs you'll find at Dims Studio, the floral motif is interpreted in a modern way: sometimes as a freestanding, graphic flower vase, other times woven directly into an animal's fur as an integrated detail. What the approaches have in common is that the flowers add a softer, more organic expression to the rug, whether the main motif is a figure or a purely botanical element. This makes floral rugs well suited to softening an otherwise strict or minimalist interior with an element that feels handmade and alive.

The brands behind our floral rugs

The range is built around two brands that both work with hand-woven wool, but each with its own approach to motif.

Doing Goods

Doing Goods accounts for by far the largest share of our floral rugs, with motifs combining animals such as bears and tigers with floral details. Several of the rugs are hand-woven in New Zealand wool or in dyed wool yarn, and the brand often works with GoodWeave-certified craftsmanship from India, which is stated on the individual products carrying the certification. Doing Goods' rugs range from small wall hangings to large floor rugs and are characterised by a graphic, almost illustrative expression. See more Doing Goods rugs.

Bongusta

Bongusta contributes the flower vase rugs, where the motif is more abstract and stylised than Doing Goods' figurative animals. The rugs are hand-woven and partly hand-tufted, so the flower or vase physically stands out from the rug's surface, giving a tactile, three-dimensional effect. See more Bongusta wall hangings.

BrandMotifCharacteristicsBest for
Doing GoodsAnimals with flowers, tiger head with flowersGraphic, hand-woven, often GoodWeave-certifiedFloor rug or wall hanging, nursery and living room
BongustaStylised flower vaseHand-woven and hand-tufted, three-dimensional effectWall hanging, smaller format

How to choose the right floral rug

If you're unsure which rug suits your needs best, this guide can help.

SituationOur recommendation
You want a large floor rug for the living roomFloral bear rug from Doing Goods in the large variant, 241 x 164 cm
The rug should be hung as textile artA flower vase rug from Bongusta or a tiger head rug from Doing Goods
The rug is going into the nurseryFloral bear rug, small, or the small tiger head wall hanging from Doing Goods
You want a striking eye-catcher in the hallwayA tiger head rug with flowers from Doing Goods
You prefer a more abstract, stylised motifDaisy or Flower vase rug from Bongusta
You need to give a gift with a personal touchThe small tiger head wall hanging from Doing Goods, which can also be used as a gift tag

Combine floral rugs with the rest of the home

A floral rug rarely works entirely on its own, but plays best together with the rest of the room's colours and textures. If the rug lies on the floor, you can let one of the smaller colours in the pattern reappear in a cushion or throw on the sofa, so the rug feels like an integrated part of the room rather than a standalone element. If the rug is hung as a wall hanging, it's a good idea to keep the rest of the wall simple, so the motif gets room to stand out clearly, or combine it with a few smaller pictures or posters in a gallery wall arrangement alongside it. Because the colours in floral motifs are often warm and saturated, the rugs pair well with natural materials such as wood, rattan and brass, which support the handmade expression.

Frequently asked questions about floral rugs

What is a floral rug?

A floral rug is a hand-woven wool rug where flowers or botanical motifs feature in the design, often combined with an animal motif such as a bear or tiger.

Can floral rugs be used as a wall hanging?

Yes. Several of the rugs, especially Bongusta's flower vase rugs and Doing Goods' tiger head rugs, are designed for both purposes and work just as well hung on the wall as laid on the floor.

What material are the floral rugs made from?

All the rugs in the range are made from 100% wool, giving them warmth, a solid surface and a naturally stain-resistant quality.

Can you wash a wool floral rug?

No, wool rugs shouldn't be machine washed or tumble dried. Shake the rug for loose dust, dab stains with a damp cloth, and use professional cleaning if needed.

What size floral rug should I choose?

For a small wall hanging or the nursery, the smallest formats of around 92 to 100 cm work well, while a large floor rug for the living room needs a format of 150 to 240 cm in width, depending on the space.

What's the difference between Doing Goods' and Bongusta's floral rugs?

Doing Goods works with figurative animal motifs, such as bears and tigers, enhanced with floral details. Bongusta works with more abstract, stylised motifs such as the flower vase, where the flower itself is tufted so it physically stands out from the rug.

What is GoodWeave certification?

GoodWeave is a certification that works to ensure ethical, child-labour-free craftsmanship in textile production, including in India. Several of Doing Goods' rugs are GoodWeave-certified, which is stated on the individual product.

Do floral rugs suit a nursery?

Yes, the smaller formats with soft colours and playful motifs, such as the Floral bear rug in the small size, are popular in the nursery, both as a floor rug and wall decoration.

Can a floral rug be used as a gift?

Yes, especially the smaller formats, such as the small tiger head wall hanging, which can also be used as a gift tag on a present and then hung up as standalone decor.

How do I hang a floral rug on the wall?

Most wall hangings in the range are light enough to hang directly with nails or a discreet hanging fixture. Always follow the specific instructions that come with the individual product to avoid damaging the rug.

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